If your restaurant website is not friendly to mobile visitors, search engines are going to penalize it. Your website will not appear early in search results if it provides a bad experience to mobile visitors. Simply put: less visibility in search means fewer people finding your website, and fewer people through the front door of your restaurant.
Just run it through Google's Mobile-Friendly Test page - and voila!
Google's study on local search behavior highlighted the importance of presenting a mobile-friendly website specifically for people looking to find local restaurants and businesses.
Your mobile website is not just a necessity for functional business reasons - it's a reflection of your brand. Increasingly, it is a measure of social proof. 57% of users say they won't recommend a business with a poorly designed mobile site.
Regardless of whether or not pam cooking spray gets used in your restaurant's kitchen, this simple acronym is the essential ingredient for your mobile restaurant website. These are the 3 things any visitor is going to want at least 1 piece of: your menu, phone number, or address.
With the rise of mobile internet usage comes the rise in customer expecta¬tions for what they should be able to accomplish from their mobile phones. To this, your restaurant needs to accept reservations on its mobile website. choosing the right reservation or booking system for your restaurant must be done with mobile at the top of your mind.
When you choose the right website builder, updating your mobile restaurant website should be easy and fast. Carve out a section where you can highlight current specials, cocktails, or promotions - and then swap them out whenever they're done with ease.
Whether it's beautiful shots of your restaurant's interior or close ups of your signature dish, don't leave a potential visitor wondering. Help them to visualize their experience and get their mouths watering before they've even walked through your door.
Attract customers by pulling a selection of your favorite customer reviews to showcase on your mobile site. You can also choose to embed a link to social profiles like TripAdvisor, so potential visitors can get an even better idea of what to expect. These reviews and testimonials should clearly paint a picture of why your restaurant is the best choice for breakfast, lunch or dinner or all three!).
You can have the best looking restaurant website around, but it won't be able to send a single new customer your way if you don't optimize for search engines. SEO is a deep topic, but you can start diving in with some simple hacks that will make a valuable impact.